Episode 102 - E-mail Savvy: How to Get Your E-mails Read

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Millions of e-mails are clicked into cyberspace every day. So what can you do to help ensure that your e-mails get read and responded to? Get ready, because in hyper speed, here come eight smart ideas for teaching others that your e-mails are important.

Include your name – not just your e-mail address – on the sender line. If they don’t recognize whom it’s from, busy people might consider it junk mail.

Tag your outgoing messages “urgent” only you mean it. Ever hear the one about the boy who cried “wolf?”

Put a title on the subject line that describes what’s in your message. And update the title every time you respond. As the message evolves, let the title grow up, too.

Be brief. Like any good business writing, get to the point right away. Use facts and examples to strengthen your points.

Never forward trash, chain letters, or offers about how Microsoft will pay money just for reading e-mails. All that stuff makes you look like a fool.

Pay attention to grammar. Some people think that skipping capitalization, commas and periods is cute. I think it’s stupid and unprofessional.

Favor a positive tone of voice in your writing. A negative slant is just as dreary in e-mail as it is over a cup of coffee.

In your e-mail, always make clear what you want the reader to do as the next step. It’s smart to be a spotlight of clarity on an Information Highway that got congested too fast.

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This entry was posted on Tuesday, February 6th, 2007 at 5:30 am and is filed under Podcast. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

Episode 102 - E-mail Savvy: How to Get Your E-mails Read

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